RUSTY HUNTINGTON BEACH SURF SHOP CHALLENGE
Rusty, Skully Candy & Transworld
Challenge Date: Saturday January 9th
Time: 8:00am – 12:00pm
Location: Huntington Beach, Beach Blvd & PCH (In front of the Hyatt)
First 5 shops to sign up get a FREE ROOM at the Huntington Beach Hyatt the night of January 8th! (Courtesy of Agenda Trade Show.)
Pre Challenge Party at Fred’s Cantina
Friday Night January 8th
6:00pm – 9:00pm
For more info, download the entry form here: Download
Nike 6.0 Debuts Fall 10 at Agenda
Nike 6.0 is debuting Fall 2010 footwear and apparel at Agenda this January. 6.0 continues to create everyday staples for everyday living, tailored to the rigorous demands of the 6.0 athletes. For Fall, 6.0 is launching board shorts, featuring classic silhouettes with performance attributes and taking design inspiration from Nike heritage and popular sports culture. 6.0 continues to expand on its apparel collection, focusing on fit, graphic stories and premium fabrics.
On the footwear front, 6.0 is driven by the idea of hidden innovation and lightweight performance. The Brazen is a new addition reflecting this ethos, featuring an internal bootie that adds comfort, fit, and aids in performance recovery. The recent Mavrk Mid 2 is on average 36% lighter than standard vulcanized mid tops due to reduced rubber in the outsole that also adds torsional flex. Lightweight performance is also reflected in the Braata and will be more and more prevalent each season.
In Fall 2010, 6.0 is releasing Snow outerwear to the marketplace. Again, the design crew looked to classic Nike Silhouettes such as the 1970’s original Windrunner for inspiration. The entire collection features trims made from recycled materials, and several key pieces are constructed with recycled fabrics. Considered design will continue to play a larger role in all of Nike 6.0’s product in the future, including footwear, apparel, and outerwear.
For more information on Nike 6.0 visit www.nike6.com
Gravis takes it up a notch at Agenda
With an unwavering focus on product research, development and attention to detail, our team-influenced footwear, bags, and luggage are built to take you around the world and back. Gravis takes it up a notch in 2010 with several new shoe styles and a highly anticipated artist collaboration with Thomas Campbell.
For more info visit gravisfootwear.com
Gravis Skateboarding: To Protect and Serve
The vision of Gravis skateboarding remains true. To work in concert with our team riders to design and develop product that looks great and skates even better. This fall expect more of what you love: tried and true styles in new materials and colorways, along with completely new styles inspired by our skate team.
For more info visit gravisskateboarding.com
Analog brings Fall 2010 to Agenda
With momentum behind the denim program and skate team, Analog continues to build on the collaboration with Jason Bleick for Fall 2010. Quality crafted denim, available in the signature styles of the AG team, will be offered in all new washes this season. Designed with team riders and artists, developed with a focus on quality, expect Analog to deliver the most comprehensive line to date.
For more info visit analogclothing.com
Mighty Healthy returns to Agenda
Mighty Healthy trudges into 2010 with the same ideals and energy that launched the brand in 2004. Taking a practical approach to their own version of “traditional” clothing, there’s never any pretense in a mighty garment. Resisting the urge to ove rdesign and letting the brand evolve organically has been a strength that carries over into the spring, summer and fall 2010 collections. With a host of new projects for 2010 and the expansion of the Mighty skate team, Mighty Healthy is laying the foundation for a solid year.
for more info, check out mightyhealthynyc.com
Crap Eyewear comes to Agenda!
Coming straight from Windansea, Venice and the beach cities in between, CRAP Eyewear is letting Agenda take their proverbial trade show V card this January. High steez, low price points and even lower class… get some CRAP™ on your face!
The crew at CRAP will be showing both their Spring and Summer ’10 shades. Look for their booth in the Fountain Room, where they’ll also be creating live art for Insight’s Garage Artist program. That and drinking beers watching the Tijuana Panthers LIVE on Friday!!
To make an appointment please contact email@example.com. For more info, check em out at www.crapeyewear.com
Cardboard Robot returns to Agenda
Cardboard Robot started as an 8mm short film about the excessive age of technology. In 1998 Cardboard Robot was founded as an extension of various multi-media projects developed by artist Mason Brown. A collabroative effort, much of the Cardboard Robot line is aimed at promoting social awarenes through politically charged images. Located in Long Beach, Cardboard Robot presents work in many disciplines including an apparel and accessories collection as well as re-purposed cardboard furniture all under the creative direction of the Carboard Robot team.
for more info, check out cardboardrobot.com
LRG Spring 2010: Take a Hike
Going into Spring 2010, we focused on what makes LRG a highly desirable brand…quality clothes and strong messages. Our Core Collection program has a strong branding aspect, but with a clean and classic approach. We let the fabric and garment styling speak for itself, instead of relying on heavy logo placements. For our Fashion groups, we paid a lot of attention to the small details that make each piece special. Details such as custom labeling/trims, developing specialized knits, and adding non-traditional styling to classic silhouettes are some of the elements that keep our brand fresh and exciting for 2010.
for more info, check out “l-r-g.com“http://l-r-g.com
UNDRCRWN returns to AGENDA
UNDRCRWN is back at AGENDA and will be debuting its 2010 SPRING/SUMMER Collection. Blurring the lines between street, sport and fashion, this season we will be throwing you a curveball. A brand known for giving you things you don’t expect, this season will be no different. Come see how we are redefining the basketball market with innovative and quality products.
UNDRCRWN is where the youthful comfort of sport joins sophistication. Drawing from the rich culture of sport and the feeling of victory, UNDRCRWN creates a lifestyle rooted in modern Americana.
for more info, check out undrcrwn.com