Where most brands will try their best to convince you that their quality is unmatched, premium headwear and apparel company, Official Crown of Laurel, let their product speak to that claim much more precisely than words can themselves. The California-based company is no stranger to the Agenda Show circuit; Appearing in the last 3 year’s shows with evident growth in quality of product, design and presentation. This year, Official presents their versatile and solid line of original designs applied to their custom silhouettes, while also introducing their Official’s kids line, in addition to expanded line of well-executed, innovative apparel and accessories.
Since 2007, L.A based brand, Miss Wax Jewelry has been known for innovating the way women accessorize. With cutting edge graphics, bold statement pieces & street savvy designs, the brand represents the perfect combination of tough & sexy. Our collections ranging from playful to refined, Miss Wax fills the void in every bad girls jewelry collection.
Mitch Abshere founded Captain Fin on the premise of having fun. The concept behind the fins was to put a creative twist on a product that is already a staple within the surf industry, and together with key athletes and artists, Abshere has been able to come up with slightly different ways to put the brand’s artistic mark on its range of fins, T-shirts, and other accessories.
Abshere had a chance to sit down with the crew of The Break at Agenda Long Beach to discuss his thought process in founding Captain Fin, where the name came from, and his strategy behind the brand, which has allowed himself and his small staff to continue to be innovative and inspired.
“We just try to keep it a place where people want to come and work there, and enjoy it,” says Abshere of Captain Fin’s Oceanside headquarters. “Especially when you have to get up everyday and do some of the same stuff, you want to have fun. Life’s short. It’s going to come and go so quick, and I want to actually enjoy what I’m doing and make the best of it.”
To hear more, give our in-depth interview with Abshere a quick read, in which he shares his thoughts on the creative process, managing his retail location Captain’s Helm, and much more.
The Break is a weekly series of up close and personal interviews with the industry’s top brand executives. See highlights from talks with Volcom’s Richard Woolcott, Bob and Ryan Hurley, and Kid Creature Founder Calvin Saxton, to name just a few, by clicking through to The Break archive on Transworld Business.
Smith Optics is excited to unveil three new members of our Lowdown family in addition to launching our “all new” Archive Collection. With a long history in both sun and snow we’re excited to re-release five of our most popular sunglass models from 1988-1993. We celebrate our history by re-introducing frames from our past. The Archive Collection pieces are exact replicas of original Smith frames. Each piece is labeled with its initial launch year and offered in original color ways.
We are firm believers in the “if you can’t lose it tan it” way of life. And it is matter of course that every now and again the good life catches up with you. Reel it in, and be an advocate for quality over quantity. Less is more in the Lesmore.
Creativity is at the heart of everything Mi-Pac represents. At our core we value individuality and freedom of expression. Our range of accessories are designed to express your personal style, through a wide palette of colours, patterns and fabrics. We are proud of our bags and continue to innovate with new and exciting designs each season.
Our A/W14 collection continues to push the boundaries with both materials and finishes. The season sees a new injection into our Gold Line, which includes faux ostrich, snakeskin and metallic designs.
Celebrating 10 years strong. Silver Trucks continues to push skateboarding forward with innovative truck designs and an elite team of diverse skaters. The pioneering Silver M-Class truck and the ground breaking Silver Tool meet a standard of quality that cannot be matched. Silver Trucks – Strength, Style, Stability.
Arbor is stoked to showcase at Agenda for the 6th year in a row! The show and Arbor’s clothing collection has grown tremendously and have complimented each other along the way. Based in Venice, CA, Arbor is an expanding cooperative of athletes, designers, artists and friends whose shared goal is to combine forward thinking design and true craftsmanship with a longterm commitment to the environment. Since 1995, Arbor has supported this mission with the highest quality snowboards, skateboards, and clothing possible. For Fall ’14, look forward to an expanded selection of cross-over performance streetwear, unmatched comfort, and as always… eco-conscious, made in the USA graphic tees. This year, Arbor is also proud to announce its partnership with Legacy Trees helping reforest endangered koa forests in Hawaii.
Akomplice continues to deliver on their socially conscious approach to streetwear, this time through the Protect Species collection. They have teamed up with The Nature Conservancy, a leading conservation organization that seeks to protect both land and water worldwide, and Akomplice is giving 10% of all profits from this collection towards helping conserve land for wildlife.
NEW Agenda Admission Policy: Please note that Agenda has changed our admission policies and now everyone must pre-register online atHERE.
Buyers, distributors, and press are admitted into the show for free but are required to pre-register for each show.
Manufacturers, suppliers, non-exhibiting sales reps & non-exhibiting designers will also need to apply to attend. After applying through the website, you will receive an email prompt with the next steps. If you are approved to attend, you will be required to pay a $400 admission fee per person online.
No sourcing agents of vertical manufacturers are allowed at Agenda. The general public is not admitted into Agenda and we reserve the right to refuse admission to anyone.